Custom fields are a powerful development tool. Their availability and ease of implementation is one of the factors that sets WordPress above all others in the CMS world. We prefer to use the Advanced Custom Fields Pro plugin. Custom Fields: What Are They? Adding a custom field to a WordPress record like a page or […]
Continuing our series on Tools We Love, when it comes to WordPress Custom Fields, there is none better than the Advanced Custom Fields plugin. WordPress Custom Fields: Advanced Custom Fields “How do I love thee? Let me count the ways.” From Sonnet 43 by Elizabeth Barrett Browning If ever a quote from historical literature could […]
In the never ending quest for relevant content to add to our website, we decided to write a series of blog posts about the tools we love to use to build WordPress websites. Tops on that list is the outstanding SEO plugin by Yoast. Yoast SEO Why do we love the Yoast Search Engine Optimization […]
If you are thinking about adding some advanced functionality to a WordPress site that you maintain yourself, it may be time to consider hiring a WordPress developer. Berkshire Direct is a WordPress developer. Should you hire a WordPress Developer? We found this great article on Business2Community.com. It talks about when to hire a developer for […]
Are you looking to hire a web development agency? Check out this article from Entrepreneur.com about the 7 steps you need to follow. Web Development Agency: 7-Point Hit List to Hiring an Exceptional Web Designer What does their portfolio look like? What does their process look like? What software and technologies are included? What is […]
Cruising around the web today and found this article about manufacturer marketing tools from Crain’s Cleveland Business. Which Manufacturer Marketing Tools are Right for Your Business? “With cloud-based CRM purchases by manufacturers expected to rise by 29% in 2015 (http://www.datixinc.com/discrete-manufacturing-technology/), the key to success for marketers in the manufacturing space is investing in tools that […]
Digging around the web today and did a search for restaurant marketing news and this press release popped up. Black Book Restaurant & Pizzeria Marketing Manual “Mr. Karington wrote the Black Book based on the experience gained raising his own pizzeria sales from $12,000 to $149,000 a month. Since then, independents have used the Black […]
One of Berkshire Direct’s clients recently installed a new sign on their property featuring a custom logo design from Berkshire Direct. T&M Automotive’s Custom Logo Design We originally started working with T&M Automotive located in North Adams, MA about two years ago. The first step in the process was for us to design a new […]
Wal-Mart’s recent announcement that it is expecting “lackluster returns for the next two years” has Wall Street up in arms. The reason? Wal-Mart plans to invest heavily in e-commerce and employee wages. E-Commerce Only 3% of Sales at Wal-Mart Online giant Amazon is calling the shots in the retail space these days with their 100% […]
Kind of a no-brainer, but e-commerce websites need SEO! We found this new article on the always reliable Search Engine Land website and wanted to share it with you. Point 3 is our favorite. Good SEO via frequent posting of optimized content is the gift that keeps on giving. Why do you think we blog […]
