I’m not even sure there’s any reason to keep pointing this out. The battle was won and lost long ago. When it comes to local SEO versus Yellow Pages, local SEO won – hands down. If you’re still not convinced, check out this great article from HuffPost.
Local SEO versus Yellow Pages: How did SEO Win?
We found this article on Huffington Post which does a nice job explaining the battle and the outcome.
“So for most of us it’s clear that the yellow pages are becoming more and more obsolete but many don’t realize this vital fact: Local SEO has played a prominent part in its decline.”
The author goes on to list 3 reasons why local SEO has replaced the Yellow Pages:
- “Local SEO is targeted”
- “Advertising is easier for businesses”
- “Local SEO is less expensive than the Yellow Pages”
Read the entire article here: http://www.huffingtonpost.com/yatin-khulbe/how-local-seo-replaced-th_b_8748082.html
For more background on Local SEO versus Yellow Pages call Allen Jezouit or Luke Schulze at 413-458-1721 or contact us here.